Petco Reinforces Sustainability Commitment, Announces Expansion of Jiminy's Eco-Friendly, Cricket Protein Food and Treats
"As pet parents seek new ways to support the health and wellness of their pets and their own values as consumers, we continue to see increased interest in alternative, novel proteins that have a reduced impact on the environment," said
Supporting Petco's commitment to leading nutrition standards that help promote the overall health and well-being of pets, this partnership adds Jiminy's full product line of high-quality, eco-friendly foods and treats to Petco's curated nutrition assortment at even more Petco pet care centers nationwide. As a pet health and wellness company, Petco understands society's collective impact on the planet's natural resources, and is dedicated to actively driving change for the better through sustainability efforts within its business.
"We recently announced our commitment to increasing our assortment of sustainable products to 50% by the end of 2025, and we're thrilled to be taking another step in that journey through our expanded partnership with Jiminy's," said
Petco continues to raise the bar for sustainability in pet care with its promise that half of its complete assortment of pet products will align with at least one of these five pillars by the end of 2025: responsible manufacturing, sustainably sourced materials, sustainably sourced ingredients, responsible packaging and animal welfare. In line with this commitment, Jiminy's offers a collection of food and treats that is both nutritious and eco-friendly. The brand has pioneered the standard of insect protein-based foods for dogs, including a peer-reviewed study with Animal Biome that concludes cricket protein supports a healthy, balanced level of gut bacteria diversity (gut microbiome) in dogs.
Jiminy's products are formulated with insect-based protein powder instead of traditional protein options such as beef or poultry, which have a significant impact on the environment. In the past year alone, Jiminy's estimates its products saved 218 million gallons of water and averted 20.5 million grams of greenhouse gas emissions.
"Pet ownership's carbon pawprint is massive, with more than 89 million dogs in the
Offered in a variety of flavor options, Jiminy's dog food products are made from natural ingredients in the
- Oven-Baked Kibbles – Good Grub Oven-Baked Kibble and Cricket Crave Oven-Baked Kibble are made of cricket and/or insect protein powder combined with other plant-based ingredients such as oats, sweet potato, quinoa and flaxseed to create a nutrient-dense, delicious meal for dogs. The kibbles are available in 3.5-pound and 10-pound bags.
- Dog Treats – Available in flavors such as Original, Pumpkin & Carrot, Sweet Potato & Peas and Peanut Butter & Blueberry, Jiminy's dog treats are made with pure ingredients like cricket powder, lentils, pumpkin, molasses, peanut butter and blueberries. The treats are available in 5- or 6-ounce bags.
For more information, visit petco.com or jiminys.com. Petco offers a variety of safe, convenient ways to shop, including in Petco pet care centers and online, as well as via curbside pick-up, same-day delivery and repeat delivery.
Petco is a category-defining health and wellness company focused on improving the lives of pets, pet parents and our own Petco partners. Since our founding in 1965, we've been striving to set new standards in pet care, delivering comprehensive wellness solutions through our products and services, and creating communities that deepen the pet-pet parent bond. We operate more than 1,500 Petco locations across the U.S., Mexico and Puerto Rico, including a growing network of more than 100 in-store veterinary hospitals, and offer a complete online resource for pet health and wellness at petco.com and on the Petco app. In tandem with Petco Love (formerly the
At Jiminy's, we are passionate about dogs and the planet. We use insect protein powders to create our line of sustainable dog foods and treats. Jiminy's products nourish our pets and promote long-term stewardship of the earth. Our mission is to be a positive force for change, making sustainable and humane choices while mindful of the bigger picture. For more information, please visit www.jiminys.com.
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